Playing All the Right Notes: MITTCO Announces Sponsorship Deal with the Hero Caribbean Premier League  (CPL) T20 Cricket Tournament 

Diego Martin, Trinidad. June 09, 2022. Musical Instruments of Trinidad & Tobago Co. Limited (MITTCO) proudly announces our sponsorship of the Hero Caribbean Premier League (CPL) for three consecutive  seasons from 2022-2024. Already revered as one of the world’s most popular T20 cricket tournaments  with a fanbase of over five hundred million (500,000,000) viewers; the CPL continues to be a much sought after multimedia platform for showcasing the Caribbean’s lifestyle and culture. As such, we are delighted  for the opportunity to launch MITTCO to the world on such a prestigious stage. 

During the one-month period of the tournament which runs from August 31 – September 30, both CPL  and steelpan fans alike will be able to visit our booths and learn more about MITTCO and the manufacture  of steelpans in Trinidad & Tobago. The sweet sounds of pan will be played at all games by talented local  and regional musicians. To this end, we are thrilled to be named as the Official Musical Instrument for the  CPL T20 tournament.

Trinidad & Tobago is renowned the world over as the birthplace of the steelpan, and we at MITTCO look  forward to writing our chapter in this incredible story of our National Instrument that is steeped in a legacy  of rich history and culture. Our newly commissioned facility in Diego Martin, Trinidad is spacious,  modernised, and well-equipped. Here, we aim to manufacture best-in-class steelpans, utilising traditional  methods that have been handed down through generations. We employ remarkably skilled and  experienced pan artisans who are highly respected and well versed in their craft. It is with love and a great sense of pride in our country and culture that we present our locally manufactured steelpansto the world.

CPL is undoubtedly a global brand that touches the households of all communities of people, irrespective  of who or where they are. This is reflective of the history and evolution of the steelpan, which prior to the  CPL, had already captivated thousands of musicians and enthusiasts around the world. As such, it is  expected that under the stewardship of MITTCO and the avenues provided through our partnership with  the CPL, our National Instrument will be afforded greater opportunities for sustainability and investment.

We are ecstatic about this historic partnership; and look forward to treating CPL fans and steelpan  aficionados to the vibrant, energetic, and unforgettable rhythms of Trinidad & Tobago’s National  Instrument as we celebrate the Caribbean’s favorite sport as the tournament’s official Music Makers!